bootleg stories — Saigoneer

Vietnam

From 'Freeze' to 'Avcngcrs': Inside the Wacky World of Vietnam's Bootleg Toys

In Vietnam, you can find a Lego set in official Lego stores or any big toy shops at high prices; but if you take a different route, you can find Lego sets being sold by small vendors for much cheaper. But those sets are a little bit different; they are branded as “Lele'' or “Lepin,” or just white Chinese characters on a red square. For decades, these bootleg toys have been a widely popular option for Vietnamese kids.

Vietnam

From 'Freeze' to 'Avcngcrs': Inside the Wacky World of Vietnam's Bootleg Toys

In Vietnam, you can find a Lego set in official Lego stores or any big toy shops at high prices; but if you take a different route, you can find Lego sets being sold by small vendors for much cheaper. But those sets are a little bit different; they are branded as “Lele'' or “Lepin,” or just white Chinese characters on a red square. For decades, these bootleg toys have been a widely popular option for Vietnamese kids.

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