After speculation began earlier this month about Starbucks opening their first shop in Hanoi, the company has confirmed plans for 3 locations in the capital.
A Starbucks representative said that the stores will be located in central shopping malls and office buildings on Ly Thai To, Ba Trieu and Ly Thuong Kiet streets, reports DTI News.
The company has launched a campaign, “Hanh trinh tu hat đen tach ca phe” (From coffee bean to a cup of coffee) to create buzz.
The corporate gentrification of Vietnam’s cities marches on.
[DTI News // Photo via Lawrence Sinclair]
