Ho Chi Minh City, June 1, 2023 _ M Village Joint Stock Company launches two addresses of Signature By M Village - a lifestyle hotel in the downtown area with a total capacity of up to 200 rooms, marking an experiential and unique accommodation model for the young people.
Recent surveys show that Millennials and Gen Z will occupy 30% of the workforce in Vietnam by 2025. Born in the era of booming technology, these young people have a flexible lifestyle, enjoy interesting experiment in the cost-effective accommodation with personalized valuable experience.
Therefore, Signature By M Village model will help "re-defining" every journey of the youth: not just travel here or there, or just encapsulated in the available facilities. Each experience at Signature is built on the interference among local culture and international characteristics. Mr. Nguyen Hai Ninh, CEO of M Village shares: “Each Signature branch has its own story associated with the local identities, from location to the overall architecture of the area and different cultural stories. Signature Le Thanh Ton is located in the heart of the city where Japanese cuisine converges with many colorful experiences of Asian culture - Saigon. Meanwhile, Signature Hai Ba Trung brings an artistic space among the Indochinese symbols of Saigon. We hope that stayers of Signature will have the most authentic and enjoyable experience”.
Signature is likened to "a special collection of M Village", inheriting the values from modern accommodation model. Ms. Hoang Thi Kim Dzung, Country Director of Genesia Venture, one of the investment funds that has been investing in M Village since the early days of its establishment, said, “M Village has been convinced by its prestige and capacity in the field of investment, helping homeowners' properties be "reborn" and increase in value. The founders team has shown outstanding investment productivity thanks to professional operating solutions, optimizing initial investment costs, shortening the payback time and ensuring the stable revenue of the project. In addition, M Village also supports the house owners in project management with technology applications and operational efficiency”.
Despite going through more than a critical year, M Village still shows the efficiency of scale when expanding 16 new branches in central districts last year, the occupancy rate is over 90% with two main models include co-living and short-stay apartments. M Village also remarked its positive development after over 50% of customers returning to use its services. The model also receives high ratings on online booking platforms.
In 2023, M Village is expected to open 20 more branches with the total capacity to 1,200 rooms, a 4-fold increase compared to 2022. Besides, to be able to meet the demand for relaxation and work or work-cation demand of the young urban residents, Hanoi will be the next destination that M Village expands in the third quarter of this year.
Commenting on the upcoming trend, Mr. Phan Minh Tam, Chairman of STI Company, one of the investors of M Village, said: “The demand for tourism and business trips of young people is growing in recent years. In recent months, there have been many activities to stimulate tourism and promote trade by businesses. This is also the potential and challenge for M Village to be able to catch this wave and bring the best experience the youth".
For more information, please visit https://mvillage.vn/
