A New Approach to MICE at InterContinental Phu Quoc

As Phú Quốc prepares for APEC 2027, the island is receiving greater attention as a destination for international business travel, incentive programmes and regional gatherings. For InterContinental Phu Quoc Long Beach Resort, the timing is especially relevant.

Set along the island’s western coast, the resort brings together professional event infrastructure with privacy, wellness, dining and a strong sense of place. The result is a MICE proposition designed to go beyond meetings and consider how the entire journey feels.

Spaces designed for purpose

InterContinental Phu Quoc offers more than 2,000 square metres of flexible event space for conferences, executive meetings, incentive programmes and corporate celebrations.

At its center, the Magnolia Ballroom accommodates up to 500 guests and can transition from plenary sessions and product launches to gala dinners. Smaller meeting and breakout rooms provide more focused environments for executive discussions, while landscaped lawns and beachfront settings allow programmes to move outdoors for receptions, team activities and informal gatherings.

The strength lies not simply in scale, but in flexibility. Different spaces can be shaped around different moments of the agenda, allowing an event to move and change naturally throughout the day.

Beyond the meeting room

The resort’s MICE proposition extends well beyond formal sessions.

Accommodation, meetings, dining, wellness and leisure all occur within one destination, giving planners greater freedom to build a more connected experience.

A morning strategy session might move into lunch overlooking the island, followed by an afternoon activity, dinner beneath the distinctive bamboo architecture of LAVA and sunset cocktails at INK 360 overlooking the Gulf of Thailand.

For multi-day meetings, these transitions create valuable space for informal exchange, allowing conversations and relationships to develop beyond the structure of the formal agenda.

Where business meets leisure

Business travel itself is changing.

The conversation is no longer only about rooms, meeting space and logistics. Travellers increasingly expect journeys that feel seamless, rewarding and well considered, whether they are travelling for business, leisure or both.

At InterContinental Phu Quoc, delegates can move seamlessly from focused business time into dining, wellness, curated activities or time by the sea. Those extending their stay can transition easily into a leisure experience without changing destination.

For those choosing to stay longer, this flexibility turns a business trip into a more rewarding journey, with time to enjoy the resort and discover more of Phú Quốc at their own pace.

Dining as part of the experience

Food and beverage becomes another way to inform the aesthetic of an event.

Working lunches at Sora & Umi can keep the day relaxed yet productive, while LAVA offers a distinctive evening setting beneath its dramatic bamboo structure. At INK 360, rooftop cocktails or private receptions create a memorable closing moment against the island’s horizon.

Even coffee breaks can feel more considerate, drawing on locally inspired flavors, seasonal ingredients and plant-based selections. Instead of simply supporting the agenda, dining becomes part of how delegates experience the destination.

Wellbeing and responsible gatherings

Wellbeing is also becoming more relevant as companies rethink what productive business travel should look like.

Here, focused meeting time can be balanced with wellness experiences, outdoor activities and quieter moments to recharge between sessions.

Sustainability is another consideration. Through IHG’s Meeting for Good approach, the resort incorporates more responsible practices into event planning, including efforts to reduce waste and unnecessary single-use items, while introducing locally sourced and plant-based menu options where appropriate.

These efforts form part of a broader commitment to responsible hospitality, recognised with the Responsible Hospitality VERIFIED™ distinction by Forbes Travel Guide.

Looking ahead to APEC 2027

APEC 2027 will bring greater international attention to Phú Quốc, while also accelerating the island’s emergence as a destination for business travel and high-level gatherings.

And as travel becomes more experience-led, InterContinental Phu Quoc is well positioned for this shift, combining flexible meeting infrastructure with thoughtful hospitality, privacy, dining and wellness in a distinctive island setting.

For planners, the appeal lies in that balance: a place where business purpose and destination experience come together naturally, shaped by the character of Phú Quốc.